Cybit

A new identity for an ambitious tech group.

Perfect Image (as it was known pre re-brand) provides IT solutions across cloud migration, IT infrastructure, managed services, data analytics and cybersecurity. As a strategic partner, it does this with a consultation-first approach to deliver the best products and services for its customers. With a team of highly skilled and talented individuals, Cybit works with customers to help them meet their growth plans, supported by the best IT solutions to facilitate ambition.

Truth was tasked with creating a new name and a new brand identity for the ambitious multi-disciplinary tech group formed through acquisition.

The new brand enables Cybit to incorporate its three legacy businesses within a unified branding structure, supporting it in becoming a UK-wide security, cloud and data-focused Managed Services Provider.

We have created a technical, knowledgable brand centred on simplicity in approach and service.

Services

Brand Audit

Brand Lab & Proposition

Brand Naming

Brand Identity

Brand Guidelines

Messaging Playbook

Launch Campaign

eMarketing

Internal comms

Social Media

“We required a rebrand which reflected our three founding businesses' rich history and bold future ambitions. Thanks to Truth Creative, Cybit is now ready for its next exciting chapter.”

Cybit Group Marketing Director, Emma Markey.

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