Harness design thinking to create engaging digital experiences
Quickly imagine, design and test, powerful digital experiences that engage users and inspire real business growth with one of our Digital Lab Sprints.
What is a Digital Lab?
Digital Labs focus on digital strategy and experiences. Developed to help businesses effectively imagine, validate and implement, intuitive digital products, tools and strategies aligned with your target audience and your future business objectives. Designed to improve user experience and engagement in the digital space, our sprints cover everything from UX and UI to App and Web Prototyping.
They use the ‘Design Sprint’ methodology combined with various exercises and workshops developed to extract key insights and turn them into successful ideas, without investing months of time and resources.
There are a range of sprints to suit your business objectives…
Digital UX Sprint
This Sprint is designed to quickly define personas and map the journey each user takes when engaging with your brand, product or service in digital environments. It will help you to identify all the digital engagement points and how best to utilise them. It can be used to blue-sky and overhaul your entire UX or simply solve more specific user problems. It generates and tests lots of new ideas to improve the user experiences in the digital spaces you occupy.
Talk to us about how improving your UX can help you create a more engaging experience for your customers.
Duration: Full-day
UI Sprint
This Sprint is designed to explore how to overlay the User Experience (UX) onto your digital spaces. It will help to optimise how your users navigate your website, app or software inline with their defined persona and user journey. The outcome is a defined web map and a clearly defined user journey for each of your customer personas.
Talk to us about how design thinking can help you create a more engaging experience for your customers.
Duration: Full-day
Digital Design Sprint
This 5-day sprint is a powerful way to condense months of digital development work into 5 days. In one week you will explore potential opportunities, generate amazing ideas, validate them, build working digital prototypes and then test them on your customers. By the end of the week you should have a better understanding of how your solution will perform before committing to expensive development.
Talk to us about how Design Sprints can save you a fortune in development time and launch costs.
Duration: 5 Days
“Focus on building the best possible business.
If you are great, people will notice and opportunities will appear.”
Mark Cuban – Entrepreneur and Investor
What are the big benefits?
Every voice and opinion is equally valuable
A good idea doesn’t care who has it. The process removes the fear of speaking up, and often extracts the most powerful ideas from the people with the least power in the room.
Failing slowly is always very expensive
Quickly and easily get to actionable outcomes that can be tested, measured and refined before the costly process of implementation, rollout and marketing.
Harness the power of teamwork
Rapidly assemble and mobilise a powerful team to solve the specific task at hand. It encourages ‘positive friction’ but bypasses egos and echo chamber mentality.
Clearly defined strategic outcomes
Develop outcomes that can everyone has agreed should be implemented. The process makes everyone in the room a positive advocate for implementing the change.
“You can run a sprint anytime you’re not sure what to do, or struggling to get started, or dealing with a high-stakes decision.”
Jake Knapp – Google Ventures
Working with us.
We work with you to assemble the right team for your sprint and help achieve the best possible outcome. We facilitate and lead you through the disciplined process that identifies new ideas, and plans efficient ways to implement them, quickly and effectively.
We love the sprint methodology because it allows teams to focus and achieve so much, in such a short burst of energy. The process is usually inspiring, motivating and a very positive team-building experience.
Looking to inspire business growth?
To find out more about how Truth Labs can enhance your business objectives, talk to us...